The IndieWeb is highlighted as an alternative to the predominantly corporate-controlled web, where users can maintain ownership of their digital identity through personal websites. Participants argue that the IndieWeb doesn't need to achieve mass adoption to be valuable; like a victory garden in wartime, it is a vital means of preserving individuality and autonomy online. However, some critics express concern that the IndieWeb has not evolved significantly in over a decade, with user interfaces that may deter wider adoption. There is also a debate about the balance between creativity and usability, suggesting that while personal expression is important, the focus should arguably shift towards enhancing user-friendly designs that promote accessibility and engagement without falling into the traps of corporate social media. Ultimately, many see the IndieWeb as essential for protecting personal digital presence and resisting corporate monopolization of the internet.