The video discusses a new data compression format called QOI (Quite OK Image Format) that impressively competes with existing formats like PNG despite the creator's limited understanding of current image compression techniques. Viewers are inspired by the creator's achievement—demonstrating that a lack of expertise in image compression does not hinder innovation. The comments highlight the significance of input modeling in data compression; QOI manages better performance due to its simpler approach, but this also signals a possible underutilization of more advanced coding systems. There is speculation that future projects like QOIR could yield better results by balancing simplicity and efficiency in data compression.