### Key Features of Apitally - **User Reviews**: Positive feedback from users highlights the tool's ease of setup, attractive pricing, and excellent user experience (UX). - **Market Comparison**: Apitally is seen as a cost-effective alternative to other monitoring tools like ScoutAPM, which users found too expensive. - **Potential Features**: There is a demand for additional features such as SQL query tracing and database monitoring, particularly in scaling companies that need to optimize performance. - **Privacy Focus**: The product emphasizes privacy but raises questions about its openness, as some users expect open-source alternatives when privacy is a priority. - **Future Support**: Plans to expand support for different frameworks and programming languages are in progress, with Laravel and Spring being top priorities for user-requested features.