Adobe faced backlash on Bluesky for its corporate messaging, leading to the deletion of posts intended to engage with creators. Users commented on the company's ethical stance on AI training data and the quality of its software, such as Photoshop and Lightroom, while expressing mixed feelings due to Adobe's licensing policies and corporate image. The criticism highlights a perceived inauthenticity in Adobe's attempts to connect with the community, and several comments reflect broader frustrations with social media toxicity and engagement strategies. This situation showcases the nuanced relationship users have with large tech companies and their products, emphasizing the challenge of authenticity in corporate communication.